Adventure Geek
DESIGN | GRAPHIC
- TOOLS / SOFTWARE:
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- Adobe Illustrator
- Adobe Photoshop
This project was a dream come true. My client could speak to what he wanted but was trusting in the process. The assignment was to develop an Adventure Race Triathlon kit (kayaking, running, biking). We centered the design on urban street art and natural elements.
The kits were a great success, which led to other future collaborations, designing race branding and mascots.
THE PROCESS
Designing clothing was familiar to me. However, race kits are like giant billboards; you must consider all the viewing angles.